Billions already use WhatsApp daily. No app download required. Every event feature works conversationally.
Attendees juggle apps, portals, and email threads. Every event asks them to download yet another app, create yet another account.
In emerging markets, WhatsApp IS the internet. Asking users to leave WhatsApp is asking them to leave their comfort zone — and most won't.
Every feature is designed for conversational interaction first, then adapted to web and mobile. The entire event lifecycle — from discovery to post-event feedback — works within a single WhatsApp thread.
Find events through conversational search. Ask what's happening, get curated recommendations.
Complete registration and payment without leaving the chat. Secure, familiar, instant.
Check-in via QR, get real-time updates, navigate the venue, rate sessions — all in one thread.
Multi-day festival engagement
A festival attendee receives their confirmation, directions, and QR entry pass — all in one WhatsApp thread. On arrival, they scan the QR at the gate. During the event, they get real-time stage updates and food stall recommendations. After, they rate their experience. One thread, entire journey.
WhatsApp messages have 98% open rates — compared to 20% for email.
No app downloads, no new accounts. Attendees interact in the app they already use daily.
Reaches audiences in emerging markets where smartphone storage is precious and data is expensive.
Instant updates, schedule changes, and announcements at scale — delivered where people are already looking.
“Conversation Is the Interface”
If it can't be done in a chat, we rethink the feature — not force a different interface.
“No Download Required”
The best app is the one already installed. WhatsApp is our distribution strategy.
“Multi-Channel, WhatsApp-Primary”
Web and mobile apps exist for power users. WhatsApp is the default for everyone else.